MSB Reinforces Its Role as a Strategic Bridge Driving FDI Capital into Vietnam

To support a seamless investment journey for foreign investors, MSB has introduced a strategic partnership model enabling FDI enterprises to access financing of up to 85% of land lease value along with outstanding interest rate incentives. This solution is considered a key lever helping foreign investors minimize operational risks and optimize business efficiency in industrial parks.

To support a seamless investment journey for foreign investors, MSB has introduced a strategic partnership model enabling FDI enterprises to access financing of up to 85% of land lease value along with outstanding interest rate incentives. This solution is considered a key lever helping foreign investors minimize operational risks and optimize business efficiency in industrial parks.

On January 23, 2026, at Metropole Hotel Hanoi, Vietnam Maritime Commercial Joint Stock Bank (MSB) collaborated with ROX iPark and ROX Key to organize a customer seminar titled “Integrated Solutions for FDI Enterprises.” The event attracted strong interest from the foreign investor community and opened a new chapter in building a comprehensive support ecosystem through a three-way partnership model: Infrastructure – Finance – Operations.

Mr. Nguyen Phi Hung – Deputy CEO of MSB delivers the opening remarks at the seminar.

In an increasingly competitive investment environment, FDI enterprises require more than just a financial service provider. They need a strategic partner capable of understanding and addressing bottlenecks throughout the entire project lifecycle. At the seminar, MSB positioned itself as the central connector, working with infrastructure partners such as ROX iPark and professional operator ROX Key to deliver integrated solutions that simplify processes for investors.

Dual Benefits from MSB’s Financial Solutions and Tailored Incentives

During an in-depth discussion session, Ms. Nguyen Thi Phuong Hanh – Director of FDI Corporate Client Management at MSB – shared practical benefits for enterprises choosing MSB as their financial partner. The most significant value lies in the ability to manage cash flow from the earliest stages of project implementation.

Specifically, MSB commits to financing up to 85% of land lease value, with flexible disbursement mechanisms available from the moment enterprises sign a Memorandum of Understanding (MOU). This enables foreign investors to significantly shorten preparation time, accelerate factory construction and bring projects into operation more quickly.

Ms. Nguyen Thi Phuong Hanh – Director of FDI Corporate Client Management at MSB – in discussion with enterprises

In addition to long-term financing, enterprises can benefit from short-term working capital solutions with limits of up to VND 200 billion. Beyond funding, MSB also helps businesses optimize operational costs by offering free online money transfers, international payment services and support covering up to 100% of industrial park service fees. All procedures are handled through coordinated processes between MSB and its infrastructure partners, helping businesses minimize complex administrative procedures.

Partnership Model – A Solid Foundation for Sustainable Investment

A key highlight of the seminar was the implementation of the strategic partnership model between MSB, ROX iPark and ROX Key. Through this collaboration, FDI enterprises benefit from the combined strengths of three leading organizations.

While ROX iPark provides industrial land with transparent legal frameworks and synchronized infrastructure, ROX Key acts as the operational partner, transforming MSB’s financial solutions into practical operational efficiency through services such as security management, industrial cleaning and labor supply.

Representatives of MSB – ROX iPark – ROX Key during the panel discussion at the seminar.

This close collaboration eliminates fragmented services, enabling FDI enterprises to work through a single contact point for all needs ranging from financial solutions to legal and technical risk management.

Notably, during the panel discussion “FDI Enterprises in the Era of Growth,” experts emphasized that MSB’s partnership with operational partners helps investors reduce compliance risks related to strict local regulations, particularly in complex areas such as environmental management and wastewater treatment. This is a critical factor enabling enterprises to confidently expand production and pursue sustainable long-term growth.

“The combination of MSB’s strong financial capabilities, ROX iPark’s ready infrastructure, and ROX Key’s extensive operational expertise not only creates a new competitive advantage for businesses but also enhances the attractiveness of Vietnam’s investment environment on the regional economic map,” an MSB representative stated.

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